For many beginners (and, heck, some mid-level and even advanced SEOs), the line between search engine optimization and social media can sometimes blur. Does your social media support or even…
While digital marketing is always evolving, one thing remains constant: The importance of word of mouth. In the old days, word of mouth was quite literally done by the exchange…
Social media trends are like friends; they come and go. However, the best friends and trends end up sticking around and evolving into permanent parts of our lives with qualities…
With more than 25 million Instagram business accounts and more than $7 billion spent on Instagram advertising last year, it’s clear that brands are investing in this channel. Others, however,…
Imagine this: You have a great product or service, and your potential customers are spread out worldwide. You might literally have customers in every country on the planet. Filled with…
All social media networks are not created equally. While Instagram might be a powerhouse for one brand, it’ll do nothing for another – and while one business might have tons…
Looking to stay ahead the digital marketing curve? Discover the planning must-haves for search, digital, voice, and omnichannel strategies in 2020. They discussed the 12 steps you can take in…
Using company or personal online profiles to generate links is a tricky subject. Some people think it is spammy or misleading, especially when someone creates profiles for the sole purpose…
Local SEO ranking factors are still a black box for many companies that value local traffic. Nobody actually knows what Google values. But studies and experience can reveal what is…
Social media is one of those things, like high waisted shorts or people still using the hashtag #nomnoms, that you either love or really hate. But, if you’re an ecommerce company, it…
